Explorium

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PROJECTS

Explorium

The Brief

We at 528 Creative collaborated with Explorium, Ireland’s National Sports & Science Centre, to produce a dynamic suite of video and photography content capturing the wonder, interactivity, and educational essence of the attraction.

Our goal was to create engaging visuals that appeal to diverse audiences, from young families to curious adults, showcasing the unique experiences Explorium offers. Across two days, we filmed families and young adults exploring exhibits such as the G-Force bike, pipe wall, waterfall feature, F1 Simulator, VR/AR experiences, climbing walls, Tesla Coil, and interactive science exhibits, highlighting authentic reactions, group dynamics, and moments of discovery.

We also captured high-resolution photography of the exhibits and interactions, producing versatile content suitable for website, social media, promotional materials, and brochures.

THE CLIENT

Explorium / Republic of Work

FILMING EQUIPMENT

Sony FX6 Camera – We used this to capture cinematic quality video, flexible for various lighting conditions across Explorium’s indoor and exhibit spaces.
Sony G-Master Lenses (14mm, 24mm, 35mm, 50mm) – This allowed us to capture wide environmental shots, mid-range action, and close-up interactions with exhibits.
DJI RS4 Pro Gimbal – This ensured smooth, dynamic handheld shots to follow families and young adults through Explorium’s interactive spaces.
Easy-Rig – This provided stability for long handheld sequences, reducing operator fatigue.
Aputure LS C120d II with Light Dome & Nanlite Tubes – Enhanced lighting for consistent and high-quality visuals across indoor exhibits.
Drone (Cinema-grade, fully licensed) – We used to capture exterior shots and aerial perspectives of the Explorium site for scale and context.

PROCESS

Pre-Production Planning – Collaborated with Explorium to plan shot lists, select exhibits, and schedule family and young adult sessions over two days.
Filming Families (Day 1) – We filmed Conor, Mel, and their 2 year-old son Cuan exploring the Junior Explorium, capturing authentic interactions, reactions, and playful moments.
Filming Young Adults (Day 2) – Captured four young adults navigating the F1 Simulator, VR/AR experiences, “The F Word” exhibit, climbing walls, and science exhibits, emphasising group dynamics and excitement.
Photography – Produced high-resolution images of families, young adults, and exhibits for versatile use across web, social, and print.
Post-Production – Edited a variety of videos including main hero content, short snippets (15–30 seconds), and standalone videos for individual exhibits. Added pacing, sound design, and color grading to enhance storytelling and audience engagement.
Collaborative Review & Delivery – Ensured all content met Explorium’s vision, providing ~15 videos and 60–70 photos (landscape and portrait) ready for promotional use.

RESULTS

Delivered main hero videos for families and young adults, highlighting exploration, interactivity, and discovery.
Produced short-form videos for individual exhibits, social media snippets, and marketing campaigns.
Created a high-resolution photography collection for website, brochures, and promotional materials.
Captured the essence of Explorium as a premier destination for educational, interactive, and family-friendly experiences.
Versatile content optimised for social media engagement, website promotion, and paid advertising.

Never too young for fun!

The Client Said

MURIEL FOLEY

MGFD DIGITAL MARKETING CONSULTANCY

"528 are a dream to work with, reliable and professional, with an ability to adapt to revised briefs and think on their feet under time constraints. I would highly recommend them to anyone looking for a team of professionals who are full of great ideas”.

"It has been an absolute pleasure to work with 528 over the years on projects across our portfolio.Their professionalism and creativity has shone through every interaction.The work that they have produced for us has exceeded my expectations. If you are looking to propel your businesses you could not be in safer hands!"

"I've had the pleasure of working with 528 for the past two years, our collaboration has been nothing short of professional. I really value their commitment to maintaining a positive working relationship. Timely communication ensures that my briefs are incorporated seamlessly."